30 years of trade fairs without boundaries

Tuesday, 12 November, 2019 Food From Poland 36/2019
The year of 2020 will see Maxpol, the organizer of participation of Polish producers in foreign trade fairs, celebrate 30 years of its operation. Over those years, the company has sold hectares of space, covered millions of kilometers all around the world, its employees have spent thousands of hours building stands, hundreds of projects have been prepared, and immeasurable assistance in acquisition of foreign markets has been given to Polish entrepreneurs.
In the early 1990s, Tadeusz Michalak, an electrical engineer from Warsaw, with his many years of involvement in technical inspection of cranes, followed by construction supervision of large energy industry installations in the former USSR, established the Maxpol company. The organization of participation of Polish companies in foreign fairs started from the reactivation of the multi-branch fair in Lviv, which had not been held since just before World War 2. The project of the revived fair was accepted and actively supported by the city authorities as well as Walery Antoniuk, the editor-in-chief of the Galicyjskie Kontrakty newspaper. Already at that point, the very high attendance of Polish companies had shown it was well worth developing such a concept of business. The list of events was quickly joined by Kiev, Donetsk, Minsk, and Kaliningrad. Currently, only the Inuit have never seen Maxpol customers.

Customer requirements have not changed over three decades. All customers are concerned with presenting their products in the best way possible, attracting attention, acquisition of new customers, and maintenance of the existing relations – whether the commodity is a machine or a sweet snack. It is also an invariable fact that Maxpol is a family business, which strictly translates into the good atmosphere among the employees.

Investment in their own resources for construction of stands quickly brought positive results. For more than a decade, a coherent team of experienced carpenters, warehouse personnel and drivers has been making it possible for exhibitors preparing for Europe’s greatest trade fair events to only care for their own presentation of products when they arrive on site.

The company does not forget about its office workers either; each day, they care for professional completion of the entire cycle of formal issues related to an exhibitor’s participation in a fair. Maxpol stands have been distinguished for their unique design very frequently. The largest Polish companies have witnessed the quality of labour in the construction of the most diverse exhibition structures. The customers choose Maxpol to receive an attractive location as well, which affects the sales results of an exhibitor in a positive way. Many years of cooperation with foreign organizers have made the company able to provide such results, caring for the good of the customer.

Over the years, other entrepreneurs established similar companies. Enterprises involved in marketing, promotion and PR also came to life. Due to the quick development, the market needed increasingly proven information on such institutions, the structure itself and the capabilities. Therefore, 17 June 1993 saw the establishment of the Polish Corporation of Commercial Fair and Exhibition Organizers – today, the Polish Chamber of Exhibition Industry. Among more than 100 associated enterprises, Maxpol has been there from the very beginning, as a founding member of the chamber.

30 years of hard work has brought distinctions. “Polish Food Export Awards”, the Recommendation of the Polish Chamber of Exhibition Industry, “Golden Cash Receipt 2015”, many distinctions granted by foreign fair organizers. Małgorzata Ryttel, a Member of the Management Board, stresses it is customer satisfaction that has been the foremost priority in pursuit of common success from the very beginning. A customer’s success means success of the entire company.


PPH MAXPOL Sp. z o.o.
479 Puławska Street
02-844 Warsaw, Poland
Phone: +48 22 628 06 21
+48 22 625 14 08
maxpol@maxpol-targi.com.pl
www.maxpol-targi.com.pl



tagi: PPH MAXPOL Sp. z o.o. ,